Our city store was among the winners in 'Store of the year 2010'.
In recognition of its innovative concept, the Association of German Retailers HDE awarded second place to our city store in the living category of the competition “Stores of the year 2010”. A high-calibre jury judged stores according to their degree of innovation, customer benefits, their potential for added-value, the shopping experience, how they serve as role-models and what their unique features are.
Both the award and positive reactions from so many of our customers show that making brave decisions and choosing new paths pays off.